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Shares of Nike and Adidas could score at the World Cup
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World's highest profile soccer event is a major opportunity for sports apparel makers marketing their jerseys.
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Heavily favored Germany, an Adidas team, was knocked out early and the FIFA tournament.
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Mexico jerseys are among Adidas' current best sellers.
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Adidas-clad teams have accumulated 11 points and teams wearing Puma jerseys have won eight points.
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Special bonuses to some lower-paid workers, to help cope with skyrocketing prices, the company told Reuters.
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Teams wearing Puma jerseys have won eight points.
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Teams are kitted out in Adidas jerseys, including powerhouses Germany, Spain and Argentina.
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Their jerseys, boots and other products with teams and individual players.
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